Adidas Adistar Fusion Running Shoe
Polar has teamed up with Adidas and the result is the Adidas Adistar fusion running shoe which has a Polar S3 sensor placed in it’s sole which can send messages to your Polar RS800 heart monitor wrist watch. The S3 sensor measures stride, speed and distance to your Polar RS800 heart monitor which is stored and then you can download on to your home computer and compare training efforts and monitor these efforts against heart beat records. The more information that you have, the more you can analyse.
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Type |
Public (AG, FWB: ADS) |
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Founded |
1924 (registered in 1949)[1] |
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Founder(s) |
Adolf Dassler |
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Headquarters |
Herzogenaurach, Germany |
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Key people |
Herbert Hainer (CEO), Erich Stamminger (CEO, Adidas Brand), Igor Landau (Chairman of supervisory board) (2009-) |
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Industry |
Designing and Manufacturing |
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Products |
Footwear, Sportswear , Sports equipment Toiletries |
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Revenue |
¬ 10.799 billion ($15.6 billion) (2008)[2] |
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Operating income |
²% ¬ 1.070 billion ($1.5 billion) (2008)[2] |
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Profit |
²% ¬ 642 million ($933 million) (2008)[2] |
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Employees |
38,980 (2008)[2] |
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Website |
www.adidas-group.com |
Adidas AG is a German based sports apparel manufacturer which is part of the Adidas Group which also consists of Reebok sportswear company, Taylormade Adidas golf company and Rockport. As well as making sports footwear other products include bags, shirts, watches, eyewear and many other sports and clothing related products. Behind Nike, Adidas is the 2nd largest sportswear manufacturer in the world. The company’s recognised motif/logo of the 3 stripes was actually bought from Finnish sport company Karhu Sports in the 1950’s.
The men’s adidas adistar fusion is an elite training shoe with premium running technology and proven adiSTAR performance. The shoe has all the qualities that you associate with adidas. The upper of the adistar fusion is of air mesh which gives maximum ventilation. The inlay is a moulded orthoclase antimicrobial moisture wicking sockliner, whilst the midsole with adiPRENE technology gives you all the protection you need from harmful impact forces. You also get full forefoot adiPRENE for forefoot propulsion and efficiency. There is also the registered torsion system for mid foot integrity. And then of course there is the strategically placed cavity in the midsole that holds the outright Polar s3 stride sensor which sends readings to you Polar RS800 heart monitor. You will not even notice that the s3 sensor is even there. The sole of the adistar fusion is quick strike for best lightweight durability and flexibility whilst the forefoot part of the sole is blown rubber which combines light weight with grip.
So here we have two very fine products combined together to make one very advanced and almost necessary product for the serious athlete. A marriage made in heaven? Possibly. Whether this combined product will make you a better athlete, one will never know unless one tries. But one thing for sure is that it will certainly help with that ambition.
Polar RS800.com